rulefinancialservices.co.nz

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.rulefinancialservices.co.nz/

Character length : 32

Title

Wellington Mortgage & Insurance Brokers - Rule Financial Services

Description

Wellington's leading Mortgage & Insurance Broker.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is in use

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://rulefinancialservices.co.nz/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/ /wp-includes/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Wellington Mortgage & Insurance Brokers - Rule Financial Services

Character length : 69

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
2	1	3	1	0	0

Heading structure in the source code

<H1> Rule Financial Services Wellington's leading Mortgage & Insurance Broker.
<H2> Wellington’s Leading Mortgage & Insurance Brokers
<H3> Having a mortgage broker act for you takes all the hassle out of shopping for a home loan.
<H3> We make it so simple, even children could understand it.
<H3> Did we mention we’re a FREE service? Yes thats right!
<H1> Home
<H4> Having a mortgage broker act for you takes all the hassle out of shopping for a home loan.

Word cloud

mortgage11
home10
loan8
broker8
all5
banks5
financial4
bank4
rule4
insurance4
services4
comes3
click3
shopping3
search3
leading3
bank/lender2
informed2
passionate2
give2
choice2
service2
fee2
nothing2
everything2
gain2
pays2
right2
mention2
we’re2
free2
circumstances2
wellington2
recommending2
hassle2
act2
particular2
hutt2
wellington's2
takes2
shop2
best2
solution2
ourselves2

Keyword matrix

word	title	descriptions	heading
mortgage
home
loan
broker
all
banks

Two Word cloud

financial services4
for you3
home loan3
click here3
mortgage insurance3
mortgage broker2

Three Word cloud

rule financial services3
pays our fee2
best home loan2
mortgage insurance broker2
yes thats right2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 13 images on this web page.

Alternate attributes for the following 12 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

5.40

Flesch Reading Ease

72.40

Coleman Liau Index

11.20

Automated Readability Index (ARI)

4.70

Dale–Chall Readability

4.50

SMOG Index

9.40

Spache Readibility

5.00

Number of letters

1944

Number of words

424

Number of sentences

Average words per sentences

Number of syllables

628

Syllables in words

652

Average syllables in words

1.48

Number of words in first three syllables

Percentage of word / syllables

12.97

Words not in Dale-Chall easy-word list

108

Words not in Spache easy-word list

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Good! The website uses printer-friendly CSS.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.rulefinancialservices.co.nz/wp-includes/js/jquery/jquery.js?ver=1.7.2
http://www.rulefinancialservices.co.nz/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.18
http://www.rulefinancialservices.co.nz/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=3.3.1
http://www.rulefinancialservices.co.nz/wp-content/themes/jazzmaster/assets/js/imagesloaded/jquery.imagesloaded.min.js?ver=20121101
http://www.rulefinancialservices.co.nz/wp-content/themes/jazzmaster/assets/js/prettyphoto/jquery.prettyPhoto.js?ver=20121101
http://www.rulefinancialservices.co.nz/wp-content/themes/jazzmaster/assets/js/scripts.js?ver=20121101
http://www.rulefinancialservices.co.nz/wp-content/themes/jazzmaster/assets/js/nivo/jquery.nivo.slider.pack.js?ver=20121101
http://www.rulefinancialservices.co.nz/wp-content/themes/jazzmaster/assets/js/nivo/apply-nivo.js.php?ver=20121101

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.rulefinancialservices.co.nz/wp-content/themes/jazzmaster/assets/css/style.css.php?ver=20121101
http://www.rulefinancialservices.co.nz/wp-content/themes/jazzmaster/assets/css/print.css?ver=20121101
http://www.rulefinancialservices.co.nz/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=3.3.1
http://www.rulefinancialservices.co.nz/wp-content/themes/jazzmaster/assets/css/prettyphoto/prettyphoto.css?ver=20121101
http://www.rulefinancialservices.co.nz/wp-content/themes/jazzmaster/assets/css/nivo/nivo.css?ver=20121101

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 21 different links.
Internal links: 20
External links: 1

External links:

Link text (anchor)	Link strength
http://www.facebook.com/.. /255497967814774

Internal links:

Link text (anchor)	Link strength
Rule Financial Services Wellington's leading Mortgage & Insurance Broker.
Go to main navigation
http://www.rulefinancialservices.co.nz/#
http://www.rulefinancialservices.co.nz/feed
Skip to content
Home
About Us
Mortgage
Insurance
Client Testimonials
Blog
FAQ
Contact Us
http://www.rulefinancialservices.co.nz/wellington-mortgage-broker
http://www.rulefinancialservices.co.nz/contact-us
here to use our easy mortgage calculator
Click here to contact us today
how a mortgage broker works
Home
Back to top

Website security

119.47.118.78

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of rulefinancialservices.co.nz

Wellington Mortgage & Insurance Brokers - Rule Financial Services

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

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